When the clock struck midnight on Dec. 31, many of us had good intentions to follow through on our New Year’s resolution to be more active. But nearly a month in, we still don’t know where to start.
That’s where StretchLab comes in: The one-on-one stretching brand has opened its first Central Jersey studio in at 31 New St. in Metuchen, the former home of Fresh Coast.
Clients of all shapes, sizes, ages and fitness levels are paired with flexologists —- who are certified in assisting stretching — to develop customized plans to increase flexibility. StretchLab’s methods are apparently attracting all ages. “We have everyone from high school athletes people who are 80 years old,” says StretchLab Metuchen owner Erin Garcia.
Using a fusion of chiropractic and massage techniques, the flexologists help customers move, hold stretches and manipulate their bodies to create deep stretches on benches.
“We’re not saying, ‘touch your toes,’ or telling you movements to do,” says Garcia. “We hold your stretch, and push you into a deeper stretch that’s never going to hurt, but pushes you a little more than you would do on your own.”
StretchLab offers a 25-minute stretch that concentrates on current stretching needs, as well as a 50-minute head-to-toe deep stretch that addresses all major muscle groups. In addition to one-on-one stretching services, two small-format group stretches are available.
Monthly memberships, which range from $159 to $489, are available for four or eight visits per month. Drop-in stretches are also available. Introductory stretches are $29 for 25-minute sessions and $49 for 50-minute sessions. Walk-in rates for return customers that don’t sign up for a membership are $55 and $105.
Appointments are not required. StretchLab does not take insurance. Some insurance companies may reimburse customers for StretchLab’s services.
New clients begin with three body weight squats in front of a TRX MAPS machine, which identifies where people are lacking in mobility, activation, posture and symmetry. The MAPS score is then created, using 3D technology to perform a total body movement assessment scan in under 30 seconds.
Results are delivered on-screen and via email, which allows flexologists to create customized movement plans — and later see a measurable gauge in progress.
Garcia, who has worked in fitness for years both as a regional manager with Club Pilates as well as a personal trainer, said she was immediately attracted to the StretchLab brand and was inspired to open her own location in fitness-friendly Metuchen, which has other fitness boutiques.
“I just fell in love with the concept because it’s not a competition like other workouts,” she says. “Instead, it’s a complement. Everyone needs it, and it helps you improve your life and workout rather than the newest trend in fitness.”
For more information: call 732-902-0830 or visit online at stretchlab.com/location/metuchen.